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September 23, 2003 - SaskEnergy's Share the Warmth Recycling Project Launched

September 23, 2003

SaskEnergy's Share the Warmth
Recycling Project Launched

In the biggest birthday soon to be celebrated across Saskatchewan, today hundreds of Regina students celebrated the 10th Anniversary of SaskEnergy's Share the Warmth Recycling Project and kicked-off this year's campaign.

Under a theme of "Kids Helping Kids," students at Regina's Lakeview School made a public pledge to help other boys and girls, and encouraged their community to do the same through this year's campaign, which runs from October 1 to 18. They also celebrated the decade-long success of this initiative, through which more than half-a-million donations of warm clothing and children's books have been distributed by partners such as the United Way and Saskatchewan Literacy Network.

Thousands of Saskatchewan children and adults need warm winter clothing each year. Books are also needed to help spur the imagination and intellectual growth of youngsters, while encouraging family literacy across the province.

"It's really amazing to see so many people in Saskatchewan come together year after year to support others. This just proves giving is part of the Saskatchewan spirit," said Jim Melenchuk, Minister Responsible for SaskEnergy. "The breadth and scope of SaskEnergy's Share the Warmth Recycling Campaign never ceases to amaze me. And to see children helping other children really teaches us a lesson about how important it is for all of us to make the commitment to do something good for others."

"The United Way of Regina is proud to partner with SaskEnergy to deliver the Share the Warmth program," said United Way of Regina CEO Vic Huard. "By working together, we can help ensure that basic needs are met, allowing those people to begin making their own contributions to building a stronger community for us all."

"The Saskatchewan Literacy Network is committed to supporting literacy in this province. SaskEnergy's Share the Warmth project helps us to do our work in a fundamental way - through the collection of children's books, which we in turn help to distribute to literacy programs and families around the province," said Kim Blevins, Communications Coordinator, Saskatchewan Literacy Network. "The people of Saskatchewan in general and SaskEnergy in particular have given generously to help Saskatchewan families discover the joys of reading."

With this year's focus on "Kids Helping Kids," the goal is to continue building relationships with the entire community. Important partnerships have already been developed with such groups as the Girl Guides of Saskatchewan, Scouts Canada, as well as the Lions Clubs of Saskatchewan. With more groups and organizations involved, people can feel empowered to help others.

Last year SaskEnergy and its partners collected more than 147,000 sweaters, toques, mittens, scarves, blankets and children's books. This year's donations can be dropped off at participating schools and business throughout Saskatchewan.

Any group wishing to register for the program can do so through the on-line registration or if your group would like to receive Warm Fuzzies, call 1-800-409-9770 for further information.

A list of participating groups and contacts is also available.

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For more information, please contact:

Kristin Kutarna Gates
Provincial Co-ordinator
2003 Sweater Recycling Project
(306) 777-9985
Candace Weimer
Communications Co-ordinator
SaskEnergy Corporate Affairs
(306) 777-9048